Every girl has emotionally significant hair stories that are fundamental in shaping her identity, sense of self, and perception of beauty.
60% of girls start experiencing self-esteem issues once they turn 10 years old. "Bad hair days" are particularly impactful as 80% link their confidence directly to the perceived state of their hair.
BanaBean wants to use hair as an instrument for positive esteem shaping in little girls’ formative years.
We connect our brand directly to our mission through thoughtful partnerships with like-minded brands, ambassadors, and organizations.